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Landing Pages Services

Get 500% More Leads With The Same Marketing Budget?

 

Let's start with the basics. A landing page is a single page on your website that is designed to quickly convert a specific visitor into paying customer, hot lead, sign-up etc. Conversion Rate is the amount of visitors (usually a percentage) that "convert" to a sale, sign, up etc. If you have 10,000 visitors a month to your website and you convert 1%. That would be 100 Sales. Now if you could increase the conversion rate by 500%, then you could now get 5 times the amount of sales with the same marketing budget.

 

Here is how
Example
Suppose you are a lawyer at a big law firm that offers every type of Legal Service (Divorce, Corporate, Estate, Etc). Now if you are searching for a divorce lawyer and need one fast, you do not care about any other type of law. You want a straight forward to the point.

  1. The first rule is to make your target feel special. Create a single page just for them and market to their wants and concerns. This creates a "velvet rope" effect.
    Studies show that when someone is searching for something specific, they want to find that information quickly (in less than 8 seconds) or they will leave that page and never come back.
  2. Create an enticing headline to grab the reader by the throat and make them take action NOW. In the divorce law case, some really good simple headlines on the page might be

     

    • ABC Divorce Law Make that jerk pay!
    • ABC Divorce Law - We secured over $35 Million in settlements last year!
    • ABC Divorce Law - Free Make Up Bag With Retainer

     

    .....Okay some of these are meant to be funny, but you get the idea. Now the landing page is designed to work quickly. You want your visitor to either, complete the sale, pick up the phone, or email for more info. Do not use too many graphics or graphics. Now would not be the time to tell the customer about the history of your company or any not related businesses offers.

  3. KISS, Keep It Simple Stupid! Yes sometimes the most effective marketing campaigns are the simplest. Do not clutter the landing page with other offers and information.

    This one is painfully obvious.

  4. Make sure that only landing page targets lands on that page. You can have specific advertisements point to the landing page. Then you can go ahead and test away.

Have Crack Marketing Design, Implement and Test Landing Pages For You.


Typically Our Landing Page Clients
Increase Conversions By 500%
Completed In Less Than Two Weeks
Cost Under $2000.00
Phone 1.877.270.7170
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Crack Marketing is an elite  Internet Marketing Company  offering  Internet Marketing Services  to a variety of industries. Our  Internet  Marketing Consultant  are available to help select companies succeed on the Internet.